Stanley Shih, the organizer of the 2023 Formosa Rice National Youth Cup Soccer Championship, is not only a father of a soccer player but also an enthusiastic promoter of the sports industry. He, along with his team including beU Sports & Entertainment and Footwing Sports Marketing, will be actively involved in the Victory League, overseeing the league's events in the Taoyuan, Hsinchu, and Miaoli areas.
The 2023 Formosa Rice National Youth Cup Soccer Championship held at the end of June in Hsinchu County displayed a remarkable level of dedication and effort from Stanley Shih. The quality and standards of the entire tournament left a lasting impression on all participants—players, parents, and coaches. Many coaches and parents expressed that through the Formosa Rice Cup, they saw a new hope for Taiwanese soccer. The children themselves participated in a high-level soccer extravaganza.
During his college years, Stanley specialized in golf, and his passion for the sports industry has always been strong. When his own child began participating in soccer training and matches, he recognized the need to elevate the grassroots level of soccer events in Taiwan.
In 2022, Stanley organized the first Formosa Bento Cup Youth Soccer Invitational, and this year, he collaborated more closely with the Football Association to host the Formosa Rice Cup National Youth Soccer Championship. These two events not only allowed all participating players, coaches, and parents to experience a tremendous sense of competition honor but also helped everyone understand that grassroots-level soccer tournaments in Taiwan could attain such high standards.
At the end of April this year, through an introduction by Mr. Chen Shang-wen, the founder of Fitness Factory, Stanley met with Michael Chandler and Daniel Calvert, founders of MFA that has been organizing the Victory League in Taipei for several years. After discussions, Stanley recognized the significance of the league, particularly the crucial transition between the ages of 12 and 14. As a result, he decided to contribute his resources, network, knowledge, and experience to become the organizing team of the Victory League, responsible for the events in the Taoyuan, Hsinchu, and Miaoli areas. He also plans to host the national finals of the Victory League in Hsinchu in the future.
